Generally speaking, your law school professors will tell you that social media will hurt your law career. They’re thinking about embarrassing posts and oversharing, not realizing what a fantastic tool social media can be for young lawyers. If you’re willing to put in the work, you can turn your social media presence into a valuable way to build your own legal brand.
If you plan on having any level of success in the private sector, you’ll need to start finding your own clients quickly. The best way to reach out to clients today is online and the most cost-effective way of doing so is through having a dedicated social media account for your practice. If you can make yourself a respected online presence, you’ll have clients seeking you out online.
Social media is also a great way to network. If you’re having difficulty breaking into entertainment law or family law traditionally, you can join dedicated groups online. You can start to use these social networks as tools for getting to the positions that you really want. Perhaps even better, you’ll also get access to other professionals who can help to teach you to be a better lawyer.
A good attorney needs a strong social media presence in today’s market. It’s an incredible marketing tool and an even better networking tool. If you want to make sure that you’ll be able to bring clients and get the kind of job that you’ve always wanted, you must make sure to leverage your social media accounts.